Tag Archives: Trends

AI-Driven Marketing: How Artificial Intelligence is Changing Customer Engagement

Artificial Intelligence (AI) is no longer just a futuristic concept; it’s a vital component of modern marketing strategies. From predicting customer behavior to personalizing content in real-time, AI is revolutionizing how companies connect with their audiences. But how exactly is AI reshaping customer engagement, and what should businesses know to leverage its potential? The Evolution […]

Challenges Companies Face When Employees Aren’t Properly Trained in AI

One of the common hurdles businesses face when implementing artificial intelligence (AI) in the workplace is the lack of proper training for employees. According to Microsoft and LinkedIn’s 2024 Work Trend Index on the state of AI at work, only 39% of employees who use AI receive formal training. This report outlines four worker categories: […]

Event Trends to Watch in 2024: What’s Next in the Industry?

The event industry is constantly evolving and 2024 is shaping up to be a year of exciting transformations. With rapid advancements in technology, changing audience expectations, and a growing emphasis on sustainability, event professionals must stay ahead of the curve. In this post, we’ll explore the top trends set to redefine the event landscape in […]